Vendée Globe: Innovative ways to immerse viewers in the heart of the action
The 2020–2021 edition of Vendée Globe is an opportunity to unveil and appraise innovative technologies designed to enhance spectator experience, centred on two key principles: immersion and interaction. This race will give us a taste of how sporting events will be experienced in tomorrow’s world when watching from home.
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The power of TV combined with the accuracy of digital advertising
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A multi-vendor ecosystem to prepare for the 5G of tomorrow
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