Human sciences

Launching new technologies: “Sometimes it’s better to wait for the right moment”

• Timing plays a vital role in the launch of new technology products, which is as important as the innovations themselves. Revolutionary devices like Google Glass often fail to achieve success because they are brought to market too early.
• A model with four different scenarios enables companies to better understand market dynamics and choose the right moment to launch their products.
• Generalist AIs (not to be confused with general AIs), such as ChatGPT, benefit from flexible deployment, while specialist AIs, particularly in healthcare, require stricter preparation and precise timing to avoid market rejection.
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In a bright, modern office, a group of four people is engaged in a brainstorming session. A man is writing on a whiteboard, while three others, seated around a wooden table, are discussing and looking at a laptop. Colorful sticky notes are visible on the board. The space is decorated with colorful curtains and hanging lamps, creating a dynamic and collaborative atmosphere.
Two individuals sitting on a couch, playing video games. One is holding a game controller, focused on the screen, while the other appears to be giving advice or sharing strategies. The setting is modern and bright, with a kitchen visible in the background.

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A woman stands in a train, holding a phone. She is wearing a beige coat and a blue and brown scarf. The interior of the train is bright, with seats and metal support bars.

A mathematical model to help AIs anticipate human emotions

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GettyImages - A woman is working on a computer, surrounded by two screens displaying code. The office environment is bright and modern, with stationery items visible on the desk.

Tom Chatfield: “AI could lead to a massive pollution of the world’s data and the erasure of trust.”

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Understanding the general public’s perception of online risks: beyond official definitions

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AI researchers aim to boost collective organisation among workers for Uber and other platforms

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