OS ecosystems and operators: relationships that shape the customer experience
An operating system (OS) is the conductor of the orchestra of software that runs connected devices, from smartphones and TV boxes to PCs and voice assistants. OS developers make them the central core of ecosystems around which a whole range of actors gravitate, including operators such as Orange. Orange adapts its various relationships with operating systems on the basis of key guidelines, thus co-innovating and controlling the experience offered to its end customers.
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